Pride Fest is run by the Town of Middleborough Tourism Committee, an OFFICIAL town board (listed among the Town's Boards, Committees & Commissions at middleboroughma.gov/228 and carrying its own town Agenda Center), whose stated mission is 'encouraging economic prosperity through sponsorship, marketing and support of local events.' The committee's own site (Discover Middleborough) lists the '2nd Annual Middleboro Pride Fest,' which also appears on the official town calendar; held on the Town Hall lawn.
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